I have worked across the pathway – with academy players of
all ages to the senior team – as a coach, head coach and analyst.
That on‑pitch experience is combined with an academic background:
a Master's in Computer Science focused on data science, AI and
model interpretability.
In many clubs, data exists but the real challenge is making sense
of it. My strength lies in
storytelling with data: connecting what we see in
the numbers and on the video with what players and staff feel on
the grass. I prioritise clarity, context and communication so that
insights are actually used.
Soft skills are central to my work: clear
communication, leadership and
man‑management. I am equally comfortable in the
analyst room, on the training pitch or presenting to technical
staff and boards.
Licences
UEFA A · Video Analyst diploma
Expertise
Data & video analysis · Tactics · Player development
Collaboration
In-person worldwide & remote